Online Trade
Onlinehandel für HundeartikelAn online company with various sales platforms that was founded in is for sale.
The following sales channels are covered:
1. Online shop (Smartstore system) including high-quality image material, detailed product texts, analysis data and approx. 2,500 items and approx. 700 customers. Our own brand of foldable dog crates is most often sold. The other items include numerous dog items that can be sent directly via a dropshipping platform. We also offer personalized items. This involves dog collars and dog bandanas, which are embroidered with our own embroidery machine. Other items include dog tags and lighters with engraving. We also have our own engraving machine for this. We also sell sublimation items such as mouse pads or table coasters. The equipment for sublimation (press, printer, heating oven) is also part of the company's property.
2. Amazon account with approx. 10 listed items, including two items with size and color variations from the niche area of dog transport boxes. In the Amazon shop, these niche products are offered based on FBA. Through advertising and intensive sales, top placements on the offer pages were achieved. The shopping cart field is always around 90%, and for own brands it is 100%. The own brands have 4.2 and 4.5 star ratings and are well received.
3. Ebay account with the same items as on Amazon. There are over 16,000 reviews here with a positive score of 99.5%.
4. Otto shop with the two top niche products. This shop has been running for about a year and is growing.
5. Kaufland shop with the two top niche products. This shop has been running for about two years and is growing.
6. Etsy shop for personalized items.
The products all run under a protected word mark registered with the German Patent and Trademark Office.
Dog boxes, which are a niche in the area of dog products, have been purchased through the same dealer in China since . There are fixed calculations and a friendly relationship with the dealer.
Easybill merchandise management is used for invoicing. There have been over 43,000 saved customers since and fully automatic import of order data from all sales platforms.
Marketing:
Your own online shop will be found in top ranking places on Google using clearly defined search terms from the niche area. Furthermore, advertising is placed via Google Ads, which can still be expanded.
Potential / Sales:
The margin for the own brand is between 10 and 22%.
Until now, the entire company was run as a sideline. The time required for one person is around an hour a day, plus around ten hours a week for the personalized items. Of course, with more time spent, more sales are possible.
Why is it sold:
We are giving up the company for personal reasons as we want to focus on our main job. Of course, further information such as visitor numbers, BWAs etc. can be viewed. But only if you are seriously interested.
Own brand inventory and machines for personalized products are also sold. The price for this is included in the asking price.
Sector
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